By definition, most CPA firms are slow to grab a hold of digital marketing trends. Don't let your firm get left behind! Join us to learn what is working in digital marketing for CPA firms and what trends you should be evaluating.

In this presentation, you will:

• Identify the right elements to be included in your firm's digital strategy.
  
• Understand how the right connectivity between marketing and sales activities will enhance your digital footprint.
  
• Understand how the right connectivity between marketing and sales activities will enhance your digital footprint.
  
• Criteria you should be measuring when it comes to digital marketing.
  
• Learn about the trends in 2018 that are quite different from 2017
  

If you are watching in a group setting, please read this Help Instruction Guide to help you redeem your group code.

This program is free to all CICPAC members, and is appropriate for staff accounting personnel at all levels.

Field of Study: Special Skills
Level: Basic
Prerequisite: None
Advanced Preparation: None
Recommended CPE Credit: 1

For further information and administrative policies contact:
Executive Director: Kathleen Baldwin – 1-800-864-0491 - kbaldwin@cicpac.com

Construction Industry CPAs/Consultants Association (CICPAC) is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be addressed to the National Registry of CPE Sponsors, 150 Fourth Avenue North, Suite 700, Nashville, TN, 37219-2417. Web site: www.nasba.org.